What affiliate Payout Threshold Should You Use?
Summary: Affiliate Payout Thresholds in B2B SaaS
What is a payout threshold?
A payout threshold is the minimum approved commission balance an affiliate must reach before they can receive a payment. Example: with a $50 threshold, affiliates only get paid once they have at least $50 in approved commissions.
Why Use a Payout Threshold?
- Reduce administrative overhead: Avoid processing many tiny payments.
- Lower transaction costs: Fewer, larger payouts reduce payment processor fees.
- Prevent fraud: Gives time to verify referrals before paying out.
- Filter inactive affiliates: Avoid spending time and fees on very low-activity affiliates.
Common Payout Thresholds in B2B SaaS
- $50 (Most Common)
Standard for many B2B SaaS programs. Balances accessibility and admin cost.
Example: 20% commission on a $100/month product → $20/month commission. The affiliate hits $50 after the third monthly payment from one referred customer.
- $100
Better for larger deal sizes or enterprise SaaS where individual commissions are higher and you want more verification time.
- $25
Good for motivating new affiliates with faster first payouts, especially when launching a new program and building trust.
How to Choose the Right Threshold
- Average Commission Size
- If average monthly commission is ~$20, a $50 threshold → ~2–3 months to first payout (reasonable).
- A $200 threshold at the same rate → ~10 months to first payout (too long, hurts motivation and retention).
- Payment Processing Costs
- If you pay $2–$5 per transaction, keep the threshold high enough that fees are a small share of the payout.
- A $50 minimum generally keeps fees under ~10% of the payout.
- Churn Rate
- With recurring commissions, some customers churn before the affiliate hits the threshold.
- Set the threshold so affiliates can realistically reach it with 2–3 active referrals.
- Affiliate Experience
- New affiliates are sensitive to how quickly they see money.
- Too high a threshold delays the first win and kills motivation.
- A lower first threshold can build trust and keep them engaged.
Best Practices
- Start with $50 and adjust based on your data (average commission, churn, fees, affiliate feedback).
- Be transparent: Clearly state the threshold in your affiliate terms and onboarding materials.
- Consider a lower first-payout threshold: e.g., first payout at $25, then standard $50+ after that.
- Review quarterly: Check if many affiliates stall below the threshold and adjust if needed.
- Combine with clear payout schedules: Let affiliates know exactly when they get paid after hitting the threshold.
How Payouts Work in Reditus
- You can set your payout threshold in your Reditus program settings.
- When an affiliate’s approved commission balance reaches that threshold, their payout becomes eligible.
- You can:
- Process payouts manually, or
- Use automated payouts (available on the Growth plan and above) to pay affiliates automatically on a defined schedule.
For step-by-step payout instructions, see: “how to payout affiliates” in the Reditus help center (https://www.getreditus.com/help/en/how-to-payout-affiliates).