Grow Your B2B SaaS Podcast

We will discuss everything on growing your B2B SaaS, hosted by Joran Hofman, Founder of Reditus.
Joran Hofman podcasts
Hear experts and leaders from
Logo 1
Logo 1
Logo 1
Logo 1
Logo 1
Logo 1
Logo 1
Logo 1
Logo 1
Logo 1
Recent episodes
S6E15 – Why Your Paid Ads Aren’t Working — And How to Fix Them (From $50M+ in Pipeline) with Patrick Cumming
S6E15 – Why Your Paid Ads Aren’t Working — And How to Fix Them (From $50M+ in Pipeline) with Patrick Cumming

Are you wondering Why Your Paid Ads Aren’t Working, Well Before spending a single dollar on paid advertising, you need to ask one critical question: Do you have product-market fit—or …

S6E15 – Why Your Paid Ads Aren’t Working — And How to Fix Them (From $50M+ in Pipeline) with Patrick Cumming Read More »

S6E14 – Building Habit-Forming Hybrid Onboarding: From First Value to Enterprise Success in B2B SaaS with Ramli John (“RJ”)
S6E14 – Building Habit-Forming Hybrid Onboarding: From First Value to Enterprise Success in B2B SaaS with Ramli John (“RJ”)

Struggling to turn new sign-ups into loyal, paying customers? You’re not alone, and the problem might not be your product, it might be your onboarding. In this episode of Grow …

S6E14 – Building Habit-Forming Hybrid Onboarding: From First Value to Enterprise Success in B2B SaaS with Ramli John (“RJ”) Read More »

S6E13 – Future-Proof Your B2B SaaS Pricing: Strategies for the AI Era and Beyond with Kevin Lems
S6E13 – Future-Proof Your B2B SaaS Pricing: Strategies for the AI Era and Beyond with Kevin Lems

In this episode, we explore how SaaS companies can build smart pricing strategies that stay relevant, especially with the rise of artificial intelligence (AI). learn how to Future-Proof Your B2B …

S6E13 – Future-Proof Your B2B SaaS Pricing: Strategies for the AI Era and Beyond with Kevin Lems Read More »

S6E12 – How to Scale your SaaS Internationally: A Founder’s Guide to Going Global with Nicola Calabrese
S6E12 – How to Scale your SaaS Internationally: A Founder’s Guide to Going Global with Nicola Calabrese

are you a SaaS founder wondering how to scale your SaaS internationally? In this episode, Joran welcomes ⁠Nicola Calabrese⁠, the founder of ⁠Undertow⁠, a localization agency focused on aiding SaaS …

S6E12 – How to Scale your SaaS Internationally: A Founder’s Guide to Going Global with Nicola Calabrese Read More »

S6E11 – The SaaS CFO Playbook: Metrics, Margins, and Financial Strategy for Founders with Ben Murray
S6E11 – The SaaS CFO Playbook: Metrics, Margins, and Financial Strategy for Founders with Ben Murray

In this insightful episode, we explore the core financial principles crucial for building a scalable SaaS business. Our guest, Ben Murray—widely known as the SaaS CFO—brings over two decades of …

S6E11 – The SaaS CFO Playbook: Metrics, Margins, and Financial Strategy for Founders with Ben Murray Read More »

S6E10 – The SaaS Founder’s Guide to ICP: Messaging That Clicks with Buyers with Craig Brown
S6E10 – The SaaS Founder’s Guide to ICP: Messaging That Clicks with Buyers with Craig Brown

Ever wondered how to create a good ideal customer profile for your SaaS? In this episode on the ⁠Grow Your B2B SaaS Podcast⁠, we explore the power of the Ideal …

S6E10 – The SaaS Founder’s Guide to ICP: Messaging That Clicks with Buyers with Craig Brown Read More »

S6E9 – Strategic Storytelling for SaaS: Getting Everyone Aligned on Why You Matter with Elliott Rayner
S6E9 – Strategic Storytelling for SaaS: Getting Everyone Aligned on Why You Matter with Elliott Rayner

In this episode of the Grow Your B2B SaaS podcast, Elliott Rayner joins Joran to unpack a game-changing tool for B2B SaaS brands: strategic storytelling. As a CMO @ Owow, …

S6E9 – Strategic Storytelling for SaaS: Getting Everyone Aligned on Why You Matter with Elliott Rayner Read More »

S6E8 – SaaS Growth Strategy: How Founders Can Quickly Scale Revenue and Achieve a Profitable Exit with Jonny Staker.
S6E8 – SaaS Growth Strategy: How Founders Can Quickly Scale Revenue and Achieve a Profitable Exit with Jonny Staker.

In this episode, Joran explores how SaaS founders can create a smart growth strategy to boost revenue and aim for a profitable exit. Joining him is Jonny Staker, a seasoned …

S6E8 – SaaS Growth Strategy: How Founders Can Quickly Scale Revenue and Achieve a Profitable Exit with Jonny Staker. Read More »

What is Affiliate Marketing Strategy: Guide for B2B SaaS
Blog
What is Affiliate Marketing Strategy: Guide for B2B SaaS
Wondering what is affiliate marketing strategy? Our comprehensive guide offers actionable steps and proven strategies to elevate your B2B SaaS business.
What Is Affiliate Revenue? Key to Boosting SaaS MRR
Blog
What Is Affiliate Revenue? Key to Boosting SaaS MRR
In the SaaS industry, the concept of an affiliate marketing revenue model often remains underutilized or misunderstood. This guide is here to change that. Tailored for SaaS marketing professionals, it …

Podcasts Read More »

Scroll to Top